Ecom brands
Meet your new performance based Head of email marketing
I'll setup, manage, and optimize all of your email marketing campaigns on a performance basis so you can focus on running your e-com business and I'll even guarantee to generate at least $20,000/per month in additional revenue or I don't get paid.
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My process
The "rES" Email Formula
Most e-commerce brands struggle to grow because they focus the majority of their time, money, and resources on generating new traffic and customers and not enough time, money, and resources on getting their existing customers to just buy more. My R.E.S Formula solves this problem by combining 3 powerful email marketing campaigns together to create an automated system that squeezes every last cent of revenue from your email list.
Phase #1
Reactivate
Not been emailing your list like you know you should be?
Not to worry, I've got you...
Using my proven re-activation campaigns, I'll re-engage your previous customers and generate a flood of new sales and reviews for your brand. Don't worry if your list is small, even a couple of thousand former customers can turn into a couple of hundred sales with the right offer and email copy.
The bigger the list the bigger the impact so if you do have a large database then prepare yourself for a flood of new sales. Oh, and did I mention that you don't have to pay Facebook or Google again :)
Phase #2
Evergreen
Evergreen campaigns are predetermined email campaigns that go out after a customer makes a purchase or joins your email list with the sole intent of turning that email subscriber into a customer and that customer into a loyal raving fan who buys again and again and again.
After auditing hundreds of evergreen email campaigns I've developed a blueprint that will squeeze every last dollar from your existing customers and get them coming back again as early as 5 minutes after the initial sale.
Don't worry, this isn't about being "salesy" as no one likes a brand who constantly pushes their promotions down your throat.
The key here is hyper-specificity and making customized offers that your buyers will love which will in turn 2-3X your average customer lifetime value.
Phase #3
Seasonality
Seasonal holidays and events are a great opportunity (or excuse) to reach out to your existing customers and make them an offer.
Christmas, new years, Valentines day, mothers day, fathers day, spring, summer, autumn, winter, a new movie release, sporting event, the list goes on and on.
Again, the key here is specificity as some events and holidays will naturally be a better fit for your brand than others and we have to choose carefully as we don't want to over promote and we want to make sure that we are optimizing these campaigns for your specific audience.
When done correctly these campaigns will give you a huge boost in sales.
My Revenue Growth guarantee
I'll generate at least an additional $20,000 per month for your brand or I don't get paid!
But don't just take my word for it
Hear what my existing email marketing clients have to say about working with me and see for yourself what my R.E.S email Formula has done for their revenue
From 0% Of Revenue Attributed To Email Marketing To 25% In Under 90 Days After Implementing The R.E.S Email Formula
Client
Fail Forward
Industry
Men's Fashion
Short Term Results
0%-25% Email Attributable Revenue In 90 Days
Long Term Results
Significant Month-On-Month Growth In Email Revenue To Date
Founder
Emmanuel Brown
From 6% To 25% Email Attributable Revenue In 3 Months
Client
FadedStore
Industry
Men's Fashion
Short Term Results
From 6% To 25% Email Attributable Revenue In 3 Months
Long Term Results
Significant Month-On-Month Growth In Email Revenue With Email Marketing Contributing To 36% Of Total Monthly Revenue
Client
Thomas McDermott,
Senior Paid Ads Specialist
6.4 Million Impressions & 160% Subscription Growth With Just A $50 Ad Budget
Client
Cloud Paper
Industry
Sustainable Toilet Paper
Short Term Results
The World's Biggest Toilet Paper Giveaway. We Donated 124,607 Rolls
Long Term Results
Significant Month-On-Month Growth In Email Revenue, With Email Marketing Contributing 30% Of Total Monthly Revenue
Client
Shivani Shah,
Creative Art Director
From Zero Email Marketing To £1,664,355 Per Year In Additional Revenue Using The R.E.S Formula
Client
Lorenzo Veratti
Industry
Men's Fashion
Short Term Results
Building A Solid Email Marketing Foundation
Long Term Results
Million Pound Brand (£1,664,355/Year Unlocked)
Founder
Jack Spellacy
From $0 - $1,097,935 Email Revenue In 90 Days And Over $4,000,000 Additional Annual Revenue Generated From Email
Client
Ancestral Supplements
Industry
Health & Wellness (Supplements)
Short Term Results
$0-$1,097,935 Email Revenue In 90 Days
Long Term Results
45% Extra Revenue Unlocked ($4,000,000 Extra Revenue Generated Annually)
Founder
Brian Johnson
From Only $4972/Month Coming From Email Marketing To $135,079/Month In Under 8 Months
Client
Highland Soaps
Industry
Organic Soap
Short Term Results
From £4972/Month To $40,547/Month From Email In First 90 Days
Long Term Results
61% Of Monthly Revenue (£135,079) Coming From Email After 8 Months
Founder
Emma Parton
Meet your new head of email marketing
Grace Wachira
E-Commerce Email Marketing Specialist
After spending years working for some of the biggest email marketing companies in the e-commerce space I quickly realized that I had a unique formula that generated more revenue for the brands I was working on than the generic email marketing campaigns these agencies were running for the majority of their clients.
That's why I decided to go to market for myself and cut out the middle man so e-commerce brands can get top level email marketing that maximizes their revenue without the downsides of hiring an agency.
Have questions?
Frequently Asked Questions
Most agencies charge a retainer plus a percentage of revenue which leads to misaligned incentives as the agency is getting paid even if they don't move the needle for you.
With my performance model, I'll implement my RES Formula to boost your email sales and our incentives are perfectly aligned as I am compensated on the actual outcome you desire, more revenue from email marketing.
In addition to this, I also guarantee a minimum of $20,000/month or I don't get paid, so I'm heavily incentivized to make it happen from day one.
Also, when you hire an agency you have no idea who is really managing your campaigns behind the curtain and you could end up with an intern with little to no experience running your email marketing without even knowing it.
When you hire me, you get me working on your email marketing, and I will feel like a part of your in-house team.
Yes, it's written in my legal terms and I stand behind it.
I only give specifics on pricing for this offer once we've spoken over the phone and determined that I would like to make you an offer as not everyone qualifies for this offer and guarantee.
Click HERE to schedule a call with me and once we've determined that you are a good fit and that you qualify for my performance based offer (again, not everyone is qualified for this offer and guarantee) I will give you all of the details and answer any question you have to make sure you are making a well informed decision.